If we learn nothing else from this tragedy, we learn that life is short and there is no time for hate.
- Sandy Dahl, wife of Flight 93 pilot Jason Dahl
Happy 4th of July from your friends at Cfx!
We want to thank all of our military, veterans, first responders and allies for defending our freedom and committing to a continued fight for liberty for ALL. Have fun and be safe this holiday weekend!
As a top St. Louis advertising agency, Cfx, Inc. values the work we get to do with our clients. This video highlights who we get to work with and why we love doing what we do. If you are looking for an agency partner check out our work and reach out. We would love to get to know you and your business!
How To Become The Most-Respected, Most In-Demand Personal Brand In Your Marketplace
In Part II of this interview with Personal Branding powerhouse Chris Frank, CEO and Co-Founder of Cfx, Chris reveals the blueprint he and his wife, Megan have used to help their clients become well-respected, in-demand brands.
Listen to both parts on itunes!
How To Become The Most-Respected, Most In-Demand Personal Brand In Your Marketplace with guest Chris Frank, CEO and Co-Founder of CFX
Be sure to tune into part II of this interview via itunes!
Hawkeye makes it simple to test your products, whether you’re a designer, marketer, or researcher.
This tool gives you the flexibility to test everything from prototypes to finished products. Best of all, you can get up and running in just a few minutes.
Being able to understand exactly how people use your products. Learn what’s eye catching, what’s confusing, and what could be improved.
Segment By Page
View Numerical Stats
How to get it.
For more information check out https://www.usehawkeye.com/
Cfx, Inc. is excited to announce Clone Spirits. The company behind a new and revolutionary product that will change the landscape of the alcohol and spirits industry in its entirety. Being a partner in the discovery and establishment of this new brand has truly been a delight for us. We’ve been given the chance to work closely with the talented individuals that are working hard to bring this product to market. A huge shoutout to the outstanding group of engineers and product development team who are working on this exciting project with us.
As a means of increasing exposure and awareness for Clone Spirits, Cfx, Inc. will be creating private events in key locations in the near future to kickoff this exciting new brand. Stay tuned for future updates and the highly anticipated public reveal of Clone Spirits.
Kohlbecker continues his 2019 tour after a wildly successful run in the 2018 Canadian F1600 Toyo Tires Championship where he finished on the podium in both the Ontario series and the Ontario/Quebec Super Series. Spike is continuing the podium trend in the first half of the season Down Under, finding himself in a podium spot in all but one event thus far. See if you can spot Cfx in some of Spike’s adventures.
The entire Frank Family celebrated 110 years of marriage on the rooftop of a gorgeous apartment located in Barcelona, Spain. The Franks spent several days in Barcelona before boarding a Mediterranean cruise: Jerroy and Dodie Frank of Glendale (60 years of marriage); Amy, Todd, and Spike Kohlbecker of Kirkwood (25 years of marriage); and Chris, Megan, Cloe, Lily Frank of Ladue (25 years of marriage). Pictured, from left: Front row - Chris Frank, Cloe Frank, Amy Kohlbecker, Dodie Frank; back row - Megan Frank, Lily Frank, Spike Kohlbecker, Todd Kohlbecker, Jerroy Frank.
Read More from Webster-Kirkwood Times
Cfx, Inc. is excited to congratulate UNCOMN, LLC. on their rebrand. Being a partner in the transition of Aegis Strategies to UNCOMN has been a pleasure, as we have been able to work with talented individuals and a wonderful organization.
Be sure to keep an eye out for UNCOMN as they analyze, design and deliver customized people, process, technology, and data solutions to solve your most complex business challenges.
Megan Frank VP of Creative at Cfx Inc. was honored to accept Businesswoman of the Year this past weekend at the Pink & Pearls Luncheon hosted by Valeda’s Hope at Hilton St. Louis Frontenac.
“I measure my success as a businesswoman, not by the success of my business but, by how successful I am at balancing a business, parenthood and contributing to my community. It is an honor to support Valeda’s Hope.”
Valeda’s Hope, a St. Louis non-profit group that navigates women through the breast cancer process from mammogram to survivorship and educates women on health issues presented this award for Megan’s outstanding achievements and involvement not only within the organization but personally as well.
“Megan Frank has continually worked behind the scenes for Valeda's Hope without fail from the beginning of the year to the end of the year. Megan even responds to Valeda‘s Hope emails and texts throughout the night to make sure we are on one accord. Throughout all of this she is still a wife, mother, friend, and aunt. Megan also manages to keep it altogether while running her own business Cfx, Inc. We are very proud of Megan and all her efforts to make this world a better place. Megan was so deserving of the Valeda‘s Hope 2018 Businesswoman of the Year, My Strength Is Your Strength Award. She continues to win even when she feels like she may not be winning. A Winning Woman she is!”
Cfx Inc. has been a sponsor of Valeda's Hope since the beginning. We are always receiving compliments in regards to our website www.valedashope.org, thanks to Cfx, Inc.
“You can’t run a not for profit without a website. Thank you Megan for believing in Valeda’s Hope.”
Taking a look at this web design project by Dops Digital, a studio based in Lviv, Ukraine. Their latest project is about either a concept or an upcoming new site for National Geographic. Built with an 8-Point Grid, the visual approach will be mostly about vertical rhythm to play with the repetitive pattern.
The team over Dops has done a tremendous job with the interactions, let's a look at the "search" for example. The UX pattern is different from what we are used to. With no input field and a smooth animation to trigger the "search". Along with more features, you should definitely check out the entire project.
As the evolution of digital marketing allows ad-targeting to become more and more granular, brands are finding new and innovative ways to reach out to their audience. Weather-based geo-targeting is a new type of "contextual advertising" being leveraged, which delivers tailored ads to people based specifically on the weather they're experiencing. Below are three companies that are capitalizing on this emerging technology.
Beer always sounds the most refreshing on a hot summer day. Owners of Coors Light and Molson Canadian Cider, Molson decided to experiment with weather-triggered ads for the two brands. Anytime the temperature rose above 74 and sunny, Facebook ads would be triggered that would say things such as "Summer heat? Simply say 'cider." Molson experienced higher clickthrough and engagement rates while running these ads, ultimately resulting in a lower cost-per-click.
BMW's xDrive four-wheel-drive system is especially effective in poor weather and road conditions. Accordiingly, BMW wanted their ads to correspond with inclement weather, so one year ago they deployed a Facebook video ad campaign that showed the true prowess of the xDrive system. They programmed their video ads to trigger based on inclement weather conditions all across the globe. Using users' location data and real-time weather information, BMW saw a 30 percent rise in engagement, and a whopping 16:1 return on investment.
Burton, a sporting goods and apparel company, took a slightly different route with weather-related advertisements. Burton added a weather-dependent tile to its homepage which would reference a visitor's local forecast, then make product recommendations that aligned with those weather conditions. Burton saw a nearly 12 percent increase in their website conversions.
Following the release of Brave, Eich also launched BAT (Basic Attention Token), a new cryptocurrency which will integrate with Brave to reward users for their attention, while allowing advertisers and publishers to serve fewer (but more targeted) ads, ultimately giving users access to the specific type of ad content they value.
Click here for an extended story by VICE on how cryptocurrency is changing advertising and how blockchaining continues to grow as one of the world's emerging technologies.