Aside from mountains of turkey, pie, and cranberry sauce, Thanksgiving is a time where we pause to reflect on that for which we are grateful.
Each year on Halloween, the characters on the Cfx, Inc. team relish in the opportunity to dress up as different characters. This year was a spooktacular time, with our friends from St. Louis Earth Day, Green Dining Alliance, and Emerging Wisdom joining us for a pot luck lunch, followed by the annual Cfx costume-contest photoshoot. See if you can guess who everyone is! Happy Halloween!
Over 200 local businesses and organizations exhibited at this years Earth Day Festival, educating visitors on sustainable products and services. Local musical acts and performing artists provided entertainment for guests throughout both days, and a wide variety of hands-on activities were offered across the festival grounds.
If you missed this year's festival, be sure to catch next year's event. In the meantime, take a look at all of the other great year-round programs and initiatives offered by St. Louis Earth Day.
The most significant and competitive time of year in advertising comes on Super Bowl Sunday. Some of the world's most prominent and influential companies pay millions of dollars for a small chunk of advertising space, in which they hope to capture the attention (and ultimately, the pocketbooks) of consumers worldwide.
We tracked down some leaked commercials for this weekend's Super Bowl matchup, and thought we'd share our top 5 favorites with you.
Kentucky Fried Chicken is becoming known for their off-the-wall humor, and they set the bar even higher with their new campaign "There can be only one at a time."
Mercedes-Benz enrolled the expertise of famous filmmakers, the Coen brothers, and came up with this light-hearted biker-themed ad for their AMG GT Roadster.
4. Avacados From Mexico
Making a name for themselves in recent Super Bowl commercial lineups, Avacados From Mexico brought John Lovitz aboard to hypnotize your senses.
And then there's this rather bizarre TurboTax commercial about Humpty Dumpty doing his taxes on a wall, which utilized some unique scripting and special effects.
What better way to kick off the new year than by celebrating the 16th anniversary of Cfx? This Sunday, January 8th, marks 16 years since Chris Frank and Megan Frank joined forces as a husband-and-wife-team to form Cfx, Inc., proving all along the way that you can in fact have your cake and eat it too.
It has been a sweet 16 years for Cfx. We’re excited about the future and all that it will bring; new projects and opportunities to expand the Cfx portfolio, growth with new and longstanding clients, company travels both professional and leisurely, and a tremendous dose of camaraderie and laughter along the way. Thank you to all our clients, friends, and families for your continued support.
Our favorite part of the holidays wrapping up (other than puns) is the fresh start that the new year brings – not only in theory, but in people’s lifestyles and daily habits. Nearly everyone sets new year’s resolutions with the goal of giving their lives a facelift. Whether the objective is to eat better, exercise more, spend more time with loved ones, eliminate caffeine from one’s diet, or literally get a facelift, the ringing in of the new year brings unanimous hope and optimism.
Cfx has had a phenomenal, fun, adventurous, and productive year, and it’s our sincerest wish that all of you did as well. Cheers to 2017, wishing you and yours blessings of health and happiness. Happy New Year!
Twas the night before Cfx-mas, when all through the agency, the wi-fi was fast, not one bit of latency. Chairs were pushed under their desks with care, in hopes that next week our clients would be there.
The creatives were nestled all snug in their beds, while visions of Creative Cloud danced in their heads. And Chris in his ‘kerchief, and Megan in her cap, never settle their brains, never heard of a nap.
When straight from my cell phone arose such a clatter, I sprang from the bed to see what was the matter. Away to my laptop I flew like a flash, powered it up and entered my pass(word)…
A notification on the inbox of my company account, with the luster of work, there’s no time for that now. When, what to my wondering eyes should appear, but a holiday email, and one full of cheer.
"Now, Nick! now, Tyler! now, Adam and Wesley! On, Chris! On, Megan! on, Amy and CC! To the creative team, who has earned some time off! Now run away! Run away! Run away all!"
As clients check out before Christmas day comes, we break from the keyboards to type with our thumbs. Posting on Facebook like, “What’s there to do?”, with Friday off work, and Monday off, too.
And then, with a sound, I heard on my tablet, a Facebook message, I checked it by habit. I began reading, and then heard a sound, down the chimney St. Nick came with a bound.
He was dressed all in fur, from his head to his foot, in one hand his iPhone, in the other his Nook. A bundle of toys he had flung on his back, it looked like a man purse, or something like that.
His eyes-how they twinkled! Reflecting the screen! Santa got a “Like”, and boy those eyes gleamed! The corners of his mouth were drawn up like a bow, and the beard of his chin was as white as the snow.
The stump of a vape pen held tight in his teeth, and the smoke it encircled his head like a wreath. He had a plaid shirt and a moustache and bells, he said, “Milk and cookies? I’d rather have Rebel Yell.”
He was a new age Santa, a hipster let’s say, you likely wouldn’t notice on any other day. A bite of the cookie and one sip of bourbon, and Santa’s sled started a-swervin’.
He mumbled some words, and went straight back to work, and filled all the stockings, then turned with a jerk. And laying his finger aside of his nose, and giving a ”suh dude”, up the chimney he rose!
He sprang to his sleigh, pulled up GPS, and away he flew to appease all the rest. But I heard him exclaim, as he drove out of sight,
"Merry Cfx-mas to all, and to all a good-night!"
Located in St. Louis, Missouri, Lake Charles Park Cemetery is a beautiful century-old property, and extraordinary among area cemeteries. Cfx is excited to roll out the new Lake Charles Cemetery website. The responsive design includes original photography and features a new e-commerce platform, providing a multitude of services to families whose loved ones are laid to rest in their stunning facility.
To view the new website and learn more about the services offered at Lake Charles, click here.
This time of year, nearly everyone gets into the holiday spirit. People start decking the halls and trimming the trees, seasonal music pours from storefronts, and a handful of radio stations switch to round-the-clock holiday music for the month of December. Huffords Jewelry is one of Cfx Inc.’s clients that fully embraces the holiday.
Cfx once again partnered with Huffords Jewelry — “making [their] spirits bright” by developing a full marketing campaign for the holiday season.
In addition to the store’s seasonal graphics, Cfx also produced digital assets for Huffords' website, along with supporting materials for Huffords’ social media channels, and a corresponding invitation for their annual holiday event.
To sign up for invitations to Huffords Jewelry’s exclusive events, visit their web page here, and be sure to visit their store in Frontenac for the true Huffords experience.
“We don’t just live and breathe design from 9-5 every day, we bring it home with us.” - Megan Frank
The theme was inspired by a surprise trip to Europe. Chris and Megan transformed their living room from a mid-century modern sitting area to a hotbed of European landmarks and influences. Be sure to follow Recyclart for all your holiday crafting inspiration.
We just wanted to take a minute to reflect on how thankful we are for all of our Cfxtended family! From our Cfxers (past and present), to clients (prospective and tried-and-true), to our awesome marketing partners — we would not be here without your friendship and support throughout the years.
"Feeling gratitude and not expressing it is like wrapping a present and not giving it." —William Arthur Ward
So, thank you for all your contributions — large and small — to our success and fortitude! We are truly blessed!
Megan and Chris Frank
Cfx Inc. was originally enrolled to design Regional Dermatology’s website in mid-2013. The original website served them sufficiently for several years, but in the fashion of all things technological, eventually needed to be refreshed. Cfx was honored to be asked to develop a new, responsive and user-friendly website for patients to more effectively interact with Regional Dermatology and learn about their skin care services.
Located in Festus, Missouri, Regional Dermatology is a private dermatology practice owned and operated by dermatologist and dermapathologist, Dr. Sarah Jensen. Offering a wide range of services both medical and cosmetic, Regional Dermatology provides care from a dual board certified staff, serving patients of all ages and treating a broad spectrum of skin conditions. To see a full description of the services they offer on their new and improved website, visit www.regionaldermatology.com.
Perhaps it’s a growing awareness in the community, or perhaps it’s just a product of getting older … either way, it’s hard to deny the importance of recycling. In addition to being die-hard recyclers here at Cfx, Inc., we also utilize additional conservation methods such as composting. Composting is the process of salvaging and reusing decayed organic material, primarily as a source of plant fertilizer, and ultimately with the goal of reducing waste in the process.
Cfx extends a portion of their rectory office space to the nonprofit organizations St. Louis Earth Day and Green Dining Alliance, who are big time players in conservation and environmentalism in St. Louis and its surrounding communities. Holding events throughout each year, St. Louis Earth Day and Green Dining Alliance are advocates for all things environmentally-conscious. It was through their encouragement and influence that Cfx came to compost leftover foods, along with many other lesser known practices such as recycling electronic equipment, pharmaceuticals, and many other items most would simply throw in their trash can.
Doing business only a handful of miles away from the West Lake Landfill, all it takes is one drive by on the highway with the window cracked to smell the detriment that resides under the mountains of trash people produce every day, not to mention the radioactive waste that is known to exist in that landfill (along with countless others). While we can’t fix our waste problem overnight, we can all contribute to a better tomorrow. Cfx invites you to join us in raising awareness for more effective and responsible recycling and waste disposal.
For the last six hundred days, media channels have been flooded with political advertisements campaigning either for or against one of the many political candidates running for office this election. Lately, those ads have increased in number and frequency to the extent that it’s nearly impossible to think about anything other than who we will vote for in tomorrow’s presidential election.
Election season always proves to be a tense time. Most people are heavily focused on the views of the candidate they support, and in disagreement with whomever represents the opposing party, but the one thing we all often forget is that in the United States of America we have the luxury and the legal right to vote. In other parts of the world citizens aren’t given the option to choose their next leader from a pool of qualified candidates, or to choose at all in many instances.
"If you give up on the idea that your voice can make a difference, then other voices will fill the void." -Barack Obama
Here in the U.S. we’re given every opportunity and resource to help us make a sound decision in determining the future of our country. Our government effects everything from healthcare to schools to civil rights, and our right to vote is monumental in that regard. Voting is a way for our voices to be heard as individuals, and to formally register our choice for the person that will most effectively represent the best interest of our country.
As if you haven’t heard it 1,000,000 times already, tomorrow is General Election Day. While many of you might still be on the fence, drowning in the drama engulfing this election, it is tremendously important that you get out there and exercise your right to vote as an American citizen. Oh, and don’t forget to take an “I Voted” selfie or it didn’t happen.